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    • Home
    • EVENTS
      • VIP Experience
      • At a Glance
      • Wednesday Feb 24
      • Thursday Feb 25
      • Friday Feb 26
      • Saturday Feb 27
      • Sunday February 28
      • Puntos Calientes
      • Key West Food & Wine Fest
    • Photos from 2026
    • FOOD & DRINK
      • The Seven Moles
      • Mexican Wine
      • Oaxacan Cacao
      • The Magic of Mezcal
      • Where to Eat, Drink, Play
    • Partners
      • Partners
      • Media Partners
      • Meet the Chefs
      • Original Art & Prints
    • Traveling to Oaxaca
      • Airlines & Taxis
      • Lodging
      • Need to know
      • Contact
    • About
      • Instagram
      • Privacy Policy
    • Blog
    • Key West Food & Wine Fest
    • Tequila, Mezcal & More
  • Home
  • EVENTS
    • VIP Experience
    • At a Glance
    • Wednesday Feb 24
    • Thursday Feb 25
    • Friday Feb 26
    • Saturday Feb 27
    • Sunday February 28
    • Puntos Calientes
    • Key West Food & Wine Fest
  • Photos from 2026
  • FOOD & DRINK
    • The Seven Moles
    • Mexican Wine
    • Oaxacan Cacao
    • The Magic of Mezcal
    • Where to Eat, Drink, Play
  • Partners
    • Partners
    • Media Partners
    • Meet the Chefs
    • Original Art & Prints
  • Traveling to Oaxaca
    • Airlines & Taxis
    • Lodging
    • Need to know
    • Contact
  • About
    • Instagram
    • Privacy Policy
  • Blog
  • Key West Food & Wine Fest
  • Tequila, Mezcal & More

Award-Winning Mexican Wines

The 14 states are traditionally organized into three main geographic zones:

The 14 states are traditionally organized into three main ge


Zone 1: The North Zone

This coastal and desert region handles the lion's share of Mexico's total wine volume, heavily influenced by Pacific breezes.

  • 1. Baja California: The absolute powerhouse of Mexican wine, producing 85–90% of the country’s total output. It includes the famous Valle de Guadalupe, alongside rising sub-regions like Ojos Negros and San Vicente. Its Mediterranean climate and granite soils excel with bold Nebbiolo, Cabernet Sauvignon, and Chenin Blanc.
  • 2. Sonora: Located across the gulf from Baja. While heavily associated with table grapes and industrial brandy, boutique microclimates like Cananea sit at 1,500 meters of elevation, successfully cultivating Cabernet Sauvignon, Syrah, and Verdejo.
  • 3. Chihuahua: Emerging as "the future of Mexican wine" according to many experts. Boasting hot summers and wet winters, close to 70% of the state has excellent viticulture potential. Wineries like Encinillas produce rich, structured reds on historic haciendas.

Zone 2: The La Laguna Zone

Tucked away into the foothills of the Sierra Madre Oriental mountains, this region anchors Mexico's deep historical roots.

  • 4. Coahuila: Home to the Valle de Parras, where North America's oldest operating winery (Casa Madero, est. 1597) resides. The arid, low-humidity mountain climate creates an organic barrier against pests, allowing Bordeaux blends, Shiraz, and Chardonnay to thrive.
  • 5. Durango: Shares the geographic La Laguna basin with Coahuila. Historically a center for brandy distillation and fruit production, Durango increasingly channels its grape crops into small-batch, standalone wines.

Zone 3: The Central Highlands (El Bajío)

The modern frontier of Mexican wine. To escape the extreme tropical heat below the 30th parallel, winemakers here push deep into the mountains, substituting extreme altitude for latitude to keep the grapes cool.

  • 6. Querétaro: The second largest wine region by volume. Sitting at altitudes over 6,000 feet, its sandy clay soil retains water during dry spells. It is globally recognized for vinos espumosos (sparkling wines) made using traditional Champagne methods. In March 2025, it became the first Mexican region to receive an official Protected Geographical Indication (PGI).
  • 7. Aguascalientes: The fifth largest wine producer in the country. It features highly soluble, salty soil nestled between mountain ranges. Its boutique industry is rapidly expanding, using Nebbiolo and Malbec to pivot from mass-market production to quality-focused bottles.
  • 8. Guanajuato: An exciting, high-altitude region (6,500+ feet) surrounding travel hubs like San Miguel de Allende. Warm days, cool nights, and early August rains force an early harvest, resulting in highly expressive Malbec, Syrah, and Tempranillo.
  • 9. Zacatecas: Home to some of the highest vineyards in the country, reaching up to 7,500 feet above sea level. Lacking any major rivers, the craggy, dry, and mineral-dense terrain forces vines to root deep, yielding fast-maturing grapes with exceptionally high sugar content.

Emerging & Niche Terroirs

  • 10. San Luis Potosí: Known for pocketed high-altitude valleys with semi-arid microclimates that produce small-batch artisanal reds and crisp white varietals.


  • 11. Nuevo León: Tucked into northern mountain valleys, utilizing cool night breezes to offset hot daytime temperatures.


  • 12. Jalisco: Primarily famed for Tequila, but high-plateau pockets feature experimental vineyards testing weather-resistant wine grapes.

Emerging & Niche Terroirs

Emerging & Niche Terroirs

Emerging & Niche Terroirs


The remaining five states host smaller, highly localized winemaking enclaves, often utilizing microclimates inside states widely known for other agricultural industries.

Emerging & Niche Terroirs

Emerging & Niche Terroirs

  • 13. Michoacán: Features volcanic soil profiles in higher mountain terrains, focusing on small, highly local vineyard projects.


  • 14. Puebla: Vineyards are planted high up on the slopes of the central volcanic belt, capturing high solar radiation and cool mountain air to cultivate highly unique, localized expressions.

Experience the Wines of Mexico

History

Mexican wine and wine making began with the arrival of the Spanish in the 16th century, when they brought vines from Europe to modern day Mexico, the oldest wine-growing region in the Americas. Although there were indigenous grapes before the Spanish conquest, the Spaniards found that Spanish grapevines also did very well in the colony of New Spain 

Winemaking Today

Wine making in Mexico began to experience a comeback in the 1980s, with wine production peaking at four million cases a year in the latter part of the decade. However, the 1980s also opened Mexico’s small wine market to foreign competition, which hurt it. Baja California, which produces 90% of Mexico’s wine, only sells about 1.5 million cases a year today, but the quality of this wine is generally higher.


Since the 1980s, wine production, especially in Baja California, has been steadily improving with better tending of vineyards and incorporating modern advancements in winemaking.  Most wineries here are young, established only since the 1980s and 1990s,  but some enthusiasts are calling the Valley of Guadalupe area the “next Napa Valley.” The wine industry is growing rapidly and the quality of the wine is improving. Mexican wine can be found in 38 countries in the world and many vintages have won international awards.

How many Wineries are in Mexico

As of 2022, Mexico had over 400 wineries, spanning 16 wine-producing regions. This is a significant increase from 1996, when there were only seven commercial wineries in the country. The majority of Mexico's wine production (about 85%) takes place in Baja California, which has over 150 wineries. 


The region's Mediterranean climate, morning fog from the Pacific, and valley topography are similar to parts of California. 


The Valle de Guadalupe, a region in Baja California, is home to over 200 wineries and is considered the most popular wine region in Mexico.

Mexico Wine Map


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Wednesday February, 24 - Sunday February, 28 ~ 2027

Tickets on sale November 1, 2026

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